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UniversityMidwestFranciscan (Third Order Regular)
Franciscan University of Steubenville
Steubenville, Ohio · franciscan.edu ↗
Hero Headline
Your College Search Just Got Easier" (modal) / "You Belong Here." (page)
Primary Message
Excellence in Healthcare Education
Message typeBelonging/Invitation
Primary audienceProspective Undergraduate Students
Faith identity postureStrongly Explicit
Catholic order namedYes — "Franciscan" in brand name and body copy
Messaging Analysis
Key Phrases
Explore Programs / Apply / Visit
Strongest phrasenot just a professional who is Catholic — but a Catholic professional
CTA labelsApply, Request Info, Visit, Programs, Give, Apply Today, Schedule Your Visit, Or Take a Virtual Tour, Request More Info, See All Programs, View All News Items
Page CTAsA professional positioning statement emphasizing the institution's dominant pathways in medical and healthcare fields.
Nav labelsAcademics, Admissions & Aid, Student Life, About, Faith and Reason
Visual Theology
Spiritual iconography is minimized on the main hero element, favoring a technical presentation.
Image typeAuthentic campus photography, students in branded gear, diverse candid shots, liturgical/chapel imagery absent
Founder's charismYes — "Franciscan education," "Live the Truth" tagline
Content Signals
Financial aid language
Yes — "$43M Each Year Scholarships and Financial Aid"Outcomes / placement data
Partial — "In the Top 10% of America's Top Colleges," "94% Catholic Faculty," "50% of Students Study in Austria," "18 NCAA Division III Sports"Student quotes
No direct student quotes visibleFresh news & events
Yes — "2026 Commencement," event dated April 20Strength Signals
Belonging languageStrong — "You Belong Here" as primary headline
Prestige languageLow-to-Moderate — "Top 10%" stat, but no U.S. News ranking number
Service / justiceAbsent on homepage
Admissions CTAHigh — three "Apply" buttons, sticky header CTAs
Mobile friction2 taps (modal CTA or header button to inquiry)
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Diocese / ProvinceDiocese of Steubenville
Enrollment2,500-4,000
Pages analyzed1